Forgotten Boardwalk is an artfully devious microbrewery and teller of tales located in Cherry Hill, NJ. Led by Jamie Queli, one of the youngest female brewery owners in the U.S., they seek to craft beer that sparks curiosities through deliciously unique flavors and the folklore of the Jersey Shore Boardwalk.

Each can features a story of sideshow oddities, historic events and darker side of the boardwalk’s past, while filtering it through a quirky, yet restrained visual lens. I had the pleasure of designing 3 cans based on the original packaging done by Perky Brothers.

See the full project here.

Studio  Perky Bros.
Creative Direction  Jefferson Perky
Illustration Lindsey Laseter